PETA and the ASPCA's Fight for Animal Rights
Reasoning
Overview
For thing project I wanted to dive into PETA and the ASPCA and what they actually do for animals. While they both fight for animal rights the way in which they go about it is incredibly different. For civics I wrote an essay that explained what both groups for animals and why. I decided I wanted to tie my english and art in with each other so I created a stuffed animal that would be sold by both organizations. For english I created two brochures, one for each group, on the stuffed animals, their cause and how to help. Like I stated before I created a stuffed animal for art that would be sold for both of the organization.
Civics
For Civics I wrote an essay unpacking PETA and the APSCA's beliefs, campaigns, direct actions and their use of lobbying. To read my essay click the button below.
English
For english I created a two brochures, one for PETA and the other for the ASPCA. The brochures are meant for adults who would be purchasing the stuffed animal for the child. I thought a brochure would be the easiest way to convey the information on the groups and their causes in a more fun and creative way. The brochure also contains information on the stuffed animals themselves and why they've been created.
Art
For art I made a stuffed animal that would be sold by PETA and the ASPCA to raise money for their organizations. While the stuffed animal is the same for both of them they have different reasons for creating them that can be seen in the brochures I created. I also included small "about me" tags for the stuffed animals for both of the groups. Because the ASPCA promotes adoption I created a tag that has simplified care instructions for the kid receiving the stuffed animal. The other tag is for PETA and includes information on respecting animals because PETA doesn't believe in pet ownership. I took influence from brands like Squishmallows and Beanie Boos to create these tags. I also created an adoption certificate for the kid to fill out after receiving their stuffed animal to make a more personal and fun experience, similar to Build-A-Bear. I chose to do a more fantastical looking stuffed animal because I felt it fit into my final goal better. Because the animal is meant to be sold by both organizations I didn't want it to be an identifiable animal like a dog or cat. I thought this would go against their goals and could possibly encourage or influence kids to get a real pet in the future. At the same time this design wouldn't go against the ASPCA's goals for pet adoption making it the best choice for the final product.